Semantic SEO

How to Extract Entities from TextRazor (Free Tool)

What Is TextRazor?

TextRazor is a semantic processing tool used to extract entities, topics, categories, and Wikipedia-backed IDs from raw text. It mimics how Google’s NLP layer might interpret and categorize your content.

Unlike keyword-based models, TextRazor builds a conceptual understanding by identifying entity-relation-attribute structures directly from body content.

Why Use TextRazor in Semantic SEO?

FeatureSEO Benefit
Entity LinkingMaps to Wikipedia IDs (strong contextual signals)
Topic CategorizationShows content topicality (like Google’s topic layers)
Confidence ScoringPrioritizes strongest entities per document
Multi-source AnalysisCombine Wikipedia + Competitor Data for topical depth
Free API & UIAccessible to all SEOs and content strategists

Step-by-Step: Entity Extraction with TextRazor

1. Collect Raw Text

Sources to extract from:

  • Wikipedia page of your main topic (e.g. Plumbing)
  • Top-ranking competitors
  • Internal service/blog content

2. Paste Content into TextRazor UI

Use TextRazor Demo

Click Analyze

ALSO READ …

3. Entity Extraction Begins

You will get:

  • List of entities (with Wikidata URLs)
  • Entity Types (Person, Location, Consumer Good, etc.)
  • Relevance Scores (Confidence and Salience)
  • Disambiguated terms (connected to Knowledge Graph)

4. Build Your Entity Sheet (Recommended Columns)

EntityTypeWikipedia LinkRelevance ScoreUse In Content? (Y/N)
PlumbingThing/wiki/Plumbing0.98Y
PipeThing/wiki/Pipe_(material)0.95Y
Water HeaterConsumer Good/wiki/Water_heater0.92Y

Combine With Google NLP Output

NLP Tool OutputTextRazor Output
Entity SalienceEntity Confidence
Sentiment ScoreTopic Category
ACRP ClassificationWikipedia ID

Use both tools together to triangulate your entity list and improve semantic comprehensiveness.

Why Wikipedia-Linked Entities Matter

Google’s Knowledge Graph is heavily influenced by:

  • Wikidata
  • Wikipedia entity IDs
  • Structured relationships between concepts

So if you include:

  • Entities from Wikipedia
  • With proper attribute-value pairs
  • In contextually coherent sentences

Google can parse and index the content faster and with more confidence.

Conceptual Example: E-A-V with TextRazor Entities

Let’s assume we write about Plumbing:

EntityAttributeValue
Water HeaterEnergy SourceElectric
PipeMaterialPVC
PlumberCertificationJourneyman License
SinkInstallation TypeUndermount

These E-A-V triples form the semantic backbone of a well-optimized content block.

Practical Application: Article Structuring

  1. Topical Sectioning using high-score entities
  2. Subheading Logic aligned with entity groups
  3. Attribute-value Injection per paragraph
  4. Internal Linking among pages that mention shared entities
  5. Schema Markup enriched with extracted entities (JSON-LD)

Warning: Post-Extraction Cleanup

  • Not all terms are useful.
  • Clean manually:
    • Remove generic nouns (e.g. “illustration”, “talk”)
    • Exclude brand mentions or UI terms (e.g. “logo”, “background”)

Tools Stack for Entity Extraction & Optimization

ToolPurpose
Google NLPEntity salience, sentiment, category
TextRazorWikipedia ID, topic linkage
WikipediaSource corpus for seed entity mining
Competitor SitesContextual discovery of industry usage
Google SheetsManual deduplication + segmentation

Advanced Use Case: Topical Authority via Entity Graph

  • Extract 200+ entities from:
    • Primary Topic
    • Supporting Subtopics
    • Competitor Pages
  • Cluster them by:
    • Type (Tool, Job Role, Process)
    • Attribute Groups
    • Search Intent
  • Map them to URL structure + Internal Links

This builds semantic cohesion, which boosts crawl efficiency, entity salience, and ranking probability.

Coming in Part 20: How Google Detects Entities Using NLP – Part 20

Disclaimer: This [embedded] video is recorded in Bengali Language. You can watch with auto-generated English Subtitle (CC) by YouTube. It may have some errors in words and spelling. We are not accountable for it.

Pijush Saha

Pijush Kumar Saha (aka Pijush Saha) is a Data-Driven Digital Marketing Professional turned AI Expert & Automation Engineer, with over 12 years of experience across FMCG, training, technology, freelancing platforms, and the local & global digital market. He now specializes in AI-driven business automation, Python-based AI agent development, and intelligent workflow design to help brands scale faster and operate smarter. Current Role: AI & Automation Expert Pijush builds advanced AI Agents, custom automation systems, and end-to-end AI solutions that reduce manual work, improve accuracy, and boost overall business performance. His expertise includes: Python programming AI agent architecture Workflow automation Machine-learning-powered business operations Data processing and analytics API integrations & custom tool development

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