A catchy, notable brand name choosing gives you an immediate SEO advantage. When starting a business online.
It makes it easy for potential customers to find with search terms both your brand and product and can set you up for long-term success.
This article finds out SEO considerations when choosing a brand name.
Alphabet Impacts In Choosing a Brand Name
Could you brand start with an ‘a’ so they appear top on most directories and other lists. The higher your link on the page the better.
Keep 4-5 Letter Brand Name For Selecting Title
Keep it snappy so you can maximize character limits in title tags and meta descriptions. Thus you can have better CTA’s which result in better CTR plus short URLs are good.
Use Unique Catchy Brand Names
Use a name which is intriguing/unique so people are more inclined to mention it and use it links to your site.
A memorable name means it’s easy for someone to type it directly in the address bar and including the URL fits in offline advertising.
1 Word Name is More Advantageous
Makes it easy for using hashtags and social sharing. Also prevents your name from being abbreviated which could be a problem with incoming links.
Brand Name Should Easy To Spell
The brand should be easy to spell so avoid buying up domains of misspelled variations. Asos is perfect, impossible to misspell!
Also if the misspelling is highly searched for it creates a problem for brand SERP domination.
Target Region
Use your country tld and research what your name means in other countries. Conduct some user testing
to find out words people associate with your chosen brand name.
Avoid Exact Match Domains For Choosing Brand Name
Not because of The Google EMD update but because they tend to be boring, imagine if
Twitter decided to go with http://www.micro-blogging.com ?
Conclusion
Choosing a brand name for your online business may be the most challenging task, but not something too impossible.
The tips introduced in this post will surely make the overall process simple and ensure the brand name is searchable to make a mark on your targeted consumers.
The fact of the matter is that a catchy business name is the first step towards building a brand online.
Yet, you’re struggling about choosing your brand name? You may read our other articles and hope will get the best solution for choosing your business brand name.
